Today’s consumer is empowered, using information communication technology (ICT) tools with ease. Specifically, in the banking and insurance space, consumers are relying more than ever before on ICT to search, compare, and buy products tailored to their needs. Smartphone wielding, internet- and social media-savvy new-age consumer expect services anytime, anywhere.
For insurance and banking professionals, this is both an exciting and challenging time. The best way to attract, serve, and retain customers is to offer quality, personalized services. Banking and insurance companies are embracing ICT to communicate with customers and prospects, improve productivity, collect and process data for insights into consumer behavior and operational efficiency, automate processes such as claims-handling, and more. Whatever the need, it is certain that ICT skills are essential for the modern marketplace. To succeed in this ICT-enabled business environment, banking and insurance professionals must invest in sharpening their technical skills.
Basic ICT skills are required in any position. These skills include the ability to use a computer, mobile, and tablet to access software programs and manage the basic functions of these devices. What this really means is being able to confidently use applications to gather, organize and analyze information such as word processors, spreadsheets, PowerPoints, databases, and search engine. It also means being able to communicate and engage with peers, customers and prospects using email, video chat, and social media platforms.
Advanced ICT skills include coding, developing websites, mobile applications, bots, plugins, and more. These are specialized skills that require relevant training.
Undoubtedly, developing ICT skills is a good investment as it increases productivity, accuracy, and therefore, employability. Given the changing business environment, demand for relevant ICT skills is at its peak across industries and sectors. So, what’s in your technical arsenal? Do you have the skills you need to advance your career?
Whether you are looking to up your skillset or develop a new skillset in banking and insurance, IRA can help. Check out our upcoming training sessions. Learn from insurance and banking industry experts in real-time!
